We are committed to maintaining the trust of our website visitors. We want you to know that Siren Training is not in the business of selling email lists with other companies and businesses for marketing purposes. It’s just not our thing. But just in case you are still not sure, we’ve provided lots of detailed information on when and why we collect your personal information, how we use it, the limited conditions under which we may disclose it to others and how we keep it secure. Grab a brew and read on.

 

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.sirentraining.co.uk (the “Site”).

 

PERSONAL INFORMATION WE COLLECT

 

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

 

We collect Device Information using the following technologies:

 

   – “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

 

   – “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

   – “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

   Google analytics, facebook pixel, Google remarketing tag and mouse flow user experience tracking.

 

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, Paypal account and Bacs transfer ), email address, and phone number.  We refer to this information as “Order Information.”

 

We collect feedback information to improve our training courses. We ask that you leave a contact address, either email or telephone number should we need to contact you regarding the feedback you submit.

 

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

 

HOW DO WE USE YOUR PERSONAL INFORMATION?

 

We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for course information pack delivery and providing you with invoices and/or order confirmations).  Additionally, we use this Order Information to:

Communicate with you;

Screen our orders for potential risk or fraud; and

When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services, to send you E-learning material and to populate our learning register.

 

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). Including advertising and retargeting.

 

SHARING YOUR PERSONAL INFORMATION

 

We share your Personal Information with third parties to help us use your Personal Information, as described above.  For example, We also use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here:  https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

 

Finally, we may also share your Personal Information to comply with applicable laws and regulations, search warrant or other lawful requests for information we receive, or to otherwise protect our rights.

 

BEHAVIOURAL ADVERTISING

 

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.  For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

 

You can opt out of targeted advertising by visiting the following links:

 

   FACEBOOK – https://www.facebook.com/settings/?tab=ads

   GOOGLE – https://www.google.com/settings/ads/anonymous

   BING – https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

 

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:  http://optout.aboutads.info/.

 

DO NOT TRACK

 

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

 

DATA RETENTION

 

When you place an order through the Site, we will maintain your Order Information, including attendee details for our records unless and until you ask us to delete this information.

 

MINORS

 

The Site is not intended for individuals under the age of 16.

 

CHANGES

 

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

You have the right to review any data we have on you, we will provide this at no cost and within 30 days. Please email info@sirentraining.co.uk for this if required.

You have the right to right to have personal data erased. Also known as ‘the right to be forgotten’. If you would like us to erase all data we have on our record please email info@sirentraining.co.uk and we will let you know once this is complete.

 

CONTACT US

 

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@sirentraining.co.uk or by mail using the details provided below:

 

 190 New North House, Unit 11c, London, LND, N1 7BJ, United Kingdom